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The Blog...

Internet Marketing News, Developments and Advice for all...

  1.

    5 Things To Avoid When Optimising Your Site

    Posted by
    / April 15, 2012 / Leave a comment
    Google recently uploaded a nice 8 minute video with 5 mistakes people often make when optimising their site. Consequently, Google being so friendly, links these mistakes to 6 useful tips in order to avoid the mistakes in the first place…Thanks G! Even those of you which are more “hands-on” with...

  3. Search, plus What?

    Posted by
    / February 4, 2012 / Leave a comment
    You’ve probably noticed the phrase “Search, plus Your World” popping up all over the place and wondered what all the fuss is about. Well, let us help you try and understand what it’s all about. At the beginning of January Google unveiled its Search, plus Your World as a way...

  4. 3 Tips To Combat The Panda in 2012

    Posted by
    / January 9, 2012 / Leave a comment
    It’s the first 5 day week of 2012, so we thought we should start it by giving you three simple tips to help combat the beast – Google’s Panda updates. Google announced last month via Twitter that Panda updates will continue in 2012. There have currently been six updates to...

  5. KLM Goes Social!

    Posted by
    / January 6, 2012 / Leave a comment
    Dutch Airline KLM is introducing a new concept when it comes to seating on aeroplanes – social seating. Planned to launch in the early part of this year, social seating is an attempt to jazz our travel experiences by using social media data. By using social networks such as LinkedIn...

  6. Microsoft Now In Second Place

    Posted by
    / January 4, 2012 / Leave a comment
    ComScore recently announced that Microsoft is now officially the second highest traffic collection of sites online, finally beating Yahoo. First place is still obviously held by the giant that is Google. Based on November 2011 traffic data, it was reported that Microsoft’s sites received 175,499,000 visitors, over 1,000,000 more than...

  7. Google’s Freshness Update – What does it mean to me?

    Posted by
    / December 15, 2011 / Leave a comment
    In November this year, Google announced the introduction of yet another new update to their Caffeine web indexing system that was originally rolled out in June 2010. This most recent update, known as the “Freshness Update” affects roughly 35% of all searches, and has the intention of delivering fresher, more...

  8. Duplicate Content Warnings by Google

    Posted by
    / December 12, 2011 / Leave a comment
    Google has recently announced they will begin notifying webmasters if and when they make a cross-domain URL decision involving your site. What this actually means is that when Google comes across similar or duplicate content on a domain, it chooses which of the domains to index that carries this duplicate....

  9. How to Dodge Past the Panda

    Posted by
    / November 15, 2011 / Leave a comment
    Dealing with the recent Google algorithmic changes are not as straight forward as some may think. Just adding new (or more) content to your website will not reverse your Google Panda problems. You should looking to be adding the right type of content and in some cases you may even...

  10. Google Panda 2.5 Update

    Posted by
    / November 15, 2011 / Leave a comment
    Google has recently rolled out more updates to the algorithm, and the most significant of them has been labelled by many as the Panda 2.5 update. According to Google these updates have been considered to be insignificant, however that’s what they said about the Panda Update to begin with. It’s...